Since I've started learning more about money and the Internet, I've come to see how certain habits we as humans have translated from the real world to cyberspace. One specific example is our tendency to herd towards things that could potentially harm us, or have no affect on us at all, all in search of the thrill of seeing and discussing shocking, sometimes distasteful, and almost always taboo subjects and events.
Recently, a Forbes Magazine author posted an article called "If I Were a Poor Black Kid". News feeds all over the net had something to say about the article. Black publications on, and possibly even off, the net are publishing their own articles, essays, and Facebook comments in response to the buzz that this man's article has created. Of course within the Black community this has created another fighting ground between the political and social camps of those who agree with the author’s statements and those who disagree. Of course, everyone is a critic, and entitled to their opinion. Regardless of what the author’s true intentions behind writing the article, or what anyone may think about him or the article itself, one thing everyone seems to have forgotten is that someone (Forbes) is making money from the attention we’re giving it. It doesn’t matter whether he had good intentions or bad intentions behind writing the article.
Online, businesses get paid based off the number of viewers coming to their site, as well as any products or services they may sell. So all the people who went to that page to read it just so they could disagree and post comments on the page, or posted the link for others to go back and read it are STILL PUTTING MONEY IN THE AUTHOR AS WELL AS FORBES’ POCKET. Kind of like when Snoop Dogg and Dr. Dre made The Chronic dissing Eazy E. Eazy still got paid royalties for every song Dr. Dre made on that album.